Pub Date | A Book Publishing Podcast
A bite-sized, behind the scenes show on what happens before and after your book’s publication date. Join Vanessa Campos and Dr. Jennifer Dorsey as they answer ALL your book publishing questions and deep-dives into the nitty gritty process of writing, designing, and marketing , social media marketing and marketing strategy for business owners. Learn more about us at www.broadbookgroup.com
Pub Date | A Book Publishing Podcast
Ep. 5: What Makes a Book Cover Good?
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Broad Book Group
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Episode 5
On this episode of the Pub Date podcast, we're joined by award-winning designer and honorary book broad Andrew Welyczko to discuss:
- The key things a good cover should have
- How to find, interview, and hire a freelance cover designer
- What makes a cover great and how a bad one can stall book sales
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Andrew Welyczko is an award-winning graphic designer with 25 years experience creating brand- and editorial-focused design for advertising, marketing, identity development, and publishing. Since founding AbandonedWest Creative in 2009, Andrew has designed over 150 book covers and interiors, for clients ranging from the "big four" to self-published authors of all levels and motivations. Andrew lives outside Boulder, Colorado with his wife, daughter, and irascible cat Isabel.